The dating site Adopte Un Mec.fr (adopt a guy), has temporarily hired a shop in the first arrondissement of French capital, and is adorning its windows with its star product.
On display during the afternoons this week, the men have been garnering a lot of attention.
One girl told Le Parisien: “We’re taking our revenge! For once it’s us who has the power to look and choose which one we want.”
The surfer, the mechanic, the geek and Mr Chic, among others, were chosen after hundreds of volunteers with profiles on the site came forward.
The site’s marketing director, Thomas Pawlowski, said: “For once the girls can choose the boys and put them in their shopping basket. We use supermarket vocabulary.
“Our website users wanted a shop, so we took a risk and decided to go on tour. We’re leaving Paris on September 21 and going to Brussels, Lausanne, Toulouse and Lyon.”